Every spoonful of rice you eat carries the unique texture, taste, aroma and quality

That makes Deccan the #1 brand exporting Indian variety non-basmati rice to the USA.

Empowering the hands that feed us. Bringing the taste of home closer.

Deccan was born with a simple, human purpose, to keep the taste of India alive in every home across the world, and to ensure the hands that feed us are never forgotten. For us, food is not just what fills a plate. It is memory. It is belonging. It is love made visible. And somewhere between modern trade and global supply chains, that connection between the farmer and the family began to fade.

We created Deccan to bring it back. From the rich soils of Telangana to farmlands across India, we work hand-in-hand with farmers, agricultural universities, and innovators to protect our native food heritage — from rice and pulses to oils and grains.

Our world-class agro hub at Sultanpur ensures that what begins in the soil reaches homes with purity, dignity, and care. Every grain, every pulse, every drop we send into the world carries the story of a farmer, the strength of the land, and the warmth of India’s kitchens.

Our mission is simple, to empower the hands that feed us, and to bring the taste of home closer to every Indian family across the world.

Because when farmers thrive, families everywhere feel at home.

Deccan  – From India, with love.

The Deccan Journey

From a Grain of Thought to a Global Table
A story that began with one dream to carry the taste of home across oceans
and evolved into a movement connecting farmers, families, and kitchens worldwide.

2008
Where It All Began

Deccan was founded in the UK.
Born from a simple longing to bring the authentic taste of Indian rice to global homes.

2009
The First Step Forward

Deccan products were launched across the UK.
What began as a humble offering quickly became a familiar name for quality and comfort.

2010
Expanding Horizons

Deccan entered the United States.
The dream of taking Indian staples global began to take shape, one grain at a time.

2011
A Name in Every Kitchen

Sona Masoori and 10 new rice varieties were launched across the U.S. within months. Consumers embraced Deccan not just as a brand, but as a taste of home.

2012
Rooted in India

Deccan Grainz Pvt. Ltd. was established in India. The circle came full, and global recognition met its roots in Indian soil.

2013
A New Identity Emerges

Deccan unveiled its new logo. A symbol of growth and renewed purpose, crafted for a journey that was only beginning.

2014
Innovation & Expansion

Deccan’s product line grew from 10 to 20, introducing Low GI and Organic Sona Masoori.
A new packaging facility in Mumbai strengthened production, while entry into the Canadian market marked another milestone of trust.

2015
Southward Growth

A new rice packaging facility was launched in Krishnapatnam. Every grain began its journey from field to table with greater efficiency and care.

2016
Strength in Scale

Deccan opened a larger facility in Medchal, Hyderabad. A testament to the brand’s growing promise, powered by technology, driven by people.

2020
Where Tradition Meets Technology

A state-of-the-art Agro Hub was established in Sultanpur, Telangana, equipped with advanced Japanese Sortex systems. Here, innovation and integrity work hand in hand to perfect every grain.

2021
A Taste of Home in the Gulf

Deccan entered the UAE market. Bringing Indian authenticity and warmth to families across the Middle East.

2022
Down Under, With Love

Deccan arrived in Australia. From Hyderabad to Melbourne, the story of authentic Indian grains reached new shores.

2023
Germany Welcomes Deccan

Deccan launched in Germany. The aroma of Indian rice began to fill European homes with the familiar comfort of home-cooked meals.

2024
A New Chapter of Flavour

Deccan introduced Anaganaga, its snack brand. A playful extension of the same heart and heritage crafted with care, shared with love.

2025
Growing the Circle

Deccan expanded into pulses and cold-pressed oils and entered the Chinese market.
From grain to goodness, Deccan continues to connect India’s soil with the world’s tables.

The Journey Continues…
Every milestone is a step closer to the same promise, to uphold the dignity of those who grow, and the trust of those who eat. From India, with love.

Where the longing began

Three friends, oceans apart, missed the taste of home — the rice that carried their childhoods, families, and roots.

2003

Turning nostalgia into purpose

What began as a feeling became a promise — to bring authentic Indian rice varieties to every Indian table abroad.

2005

Built on trust, grown with care

We partnered with local farmers to preserve native varieties and protect their livelihoods.

2008

Every grain checked, every promise kept

Modern processing meets old fashioned care — so each pack feels like a gift from home.

2012

From India, with love

Deccan rice travels across oceans to the US, UK, UAE, Canada, and Australia.

2016

In every festival, every gathering

From Pongal and Sankranti to weddings and everyday meals, Deccan became part of celebrations abroad.

2020

Two decades of quiet trust

20 years later, our promise remains — to keep every Indian connected to home, one grain at a time.

2025

“Some journeys begin with a longing, not a plan.”

For Kiran and Sunitha Pola, life in the United States was everything they had worked for stability, success, and comfort. Yet, amidst the hum of modern life and boardroom victories, there was a quiet emptiness that no milestone could fill.

Every meal abroad carried a small ache, a missing warmth, a forgotten aroma, a taste that no import could recreate. It wasn’t just the food they missed; it was home, the rhythm of fields, the dignity of the farmer, the connection between the land and the plate.

That longing became impossible to ignore. It turned into a question that reshaped their purpose: If we miss this so deeply, how many others do too?

And in that question, Deccan was born, not as a company, but as a promise.

A promise to bring the authentic taste of India to families across the world.

A promise to restore pride, dignity, and opportunity to the farmers who feed us all.

Leaving behind their comfortable corporate lives in the U.S., Kiran and Sunitha returned to Telangana, to their roots, to their people, to the source.

They began by listening to farmers who had stories of resilience, to agricultural experts who believed innovation could coexist with tradition, and to Indian families abroad who longed for authenticity without compromise. From these voices, Deccan took form, an ecosystem that connects farmers and families, heritage and innovation, India and the world.

Today, Kiran leads Deccan with the belief that food is not a commodity, but a connection. He sees a future where Indian farmers are recognized as global contributors, and where every Indian home, anywhere in the world, feels close to the taste of home.

Sunitha, the heart of Deccan, ensures that warmth remains at the center of everything they do from the way the brand speaks, to how it serves, to the way every product is crafted with care.

Together, they are building more than a brand, they are building a bridge.

A bridge of dignity, authenticity, and love.

Kiran

Founder

Sunitha

Founder